The Floating Frog

Web design and news by The Floating Frog

Selling your home privatelyA few months ago I got approached by a contact of mine to see if I was interested in getting involved in a project they were starting. After a very productive meeting, a certain FROG leaped away extremely excited by the prospect of spear heading the complete brand design of this new venture.

The aim of the project is to deliver a revolutionary global website aimed at taking the housing market by storm. The website will be aimed specifically at private home sellers, offering them an opportunity to miss out the middleman (the dreaded estate agent) and potentially save themselves thousands in agents commission fees. We aim to offer the service completely FREE to help direct the housing market in a new direction.

The unique selling point of the website is that it’s targeting the complete housing chain, from those searching for a room to rent, to those wanting to sell their English Country Estate. Buyers, Sellers, Landlords, Renters, Room searchers and those offering a spare room, www.bethemiddleman.com is for you.

Www.bethemiddleman.com currently has a holding page up detailing, in summary, the new service they are offering and inviting people to signup and be first in line to use the new website when it’s launched.

Anyway, enough selling of it, it’s exciting times not just for me, but for the housing market. It’s was only a couple of weeks or so before this started that we were talking about how bad the current websites were out there and how a lot of people still don’t know about the options they have for selling privately. I’ve been lucky enough to experience first hand the complete property chain cycle, I’ve bought, renovated, and sold a few houses in the past, I have rented a number of times, I’ve been a landlord (still am come to think of it), rented a room and even let a room. I know first hand that there isn’t a single website out there that offers me a complete service, a one stop shop for everything housing. Well now there is!

The site will be fun, light and easy to use, and as I’m feeling ecstatic at the moment I’m even going to show you a few screenshots (Rough draft versions but a taster none the less).

Homepage design for bethemiddleman.com

Be the middleman homepage

Homepage, allowing users to search for homes to buy, rent or rooms up for rent. three call to actions for advertisers follow below with further information lower down.

Property listings

Be the middleman search results page

Search results feature an interactive map so users can see visually the location of homes for sale, with the option to see nearby schools and train stations.

To end…

Unfortunately that’s all I’m allowed to show at this point in time. To stay up to date with progress you can on Twitter at http://twitter.com/bethemiddleman.

Please signup at www.bethemiddleman.com.

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Wordpress theme for piggynap.com
By frog on August 22nd, 2008 at 09:01 UTC | 4 Comments »

This evening I finally got round to implementing a new Wordpress theme for piggynap.com. It wasn’t a full theme build this time but it still took up the best part of my evening. I’ll be interviewing the owner of piggynap.com over the next few days so watch this space.

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St Annes Community Services
By frog on July 30th, 2008 at 21:43 UTC | No Comments »

As a designer I’m sometimes asked to design speculative concepts to accompany quotes and tenders. This is work we are simply pitching for so the design has to impress the potential client or else we simply won’t get the job. These jobs can be quite tricky because not only do they have to look good, you have to balance this with how much time you can spend on it, after all it’s unpaid work.

The client?

St Annes Community Services

St Anne’s was formed originally to work with people who were homeless and excluded. Our first service was shaped around what these people said they needed. This focus on service users being central to what we do and how we develop is core to what we do today.

We now provide a range of services for people who have experienced homelessness, mental health problems, problems with substance misuse or who have a learning disability throughout Yorkshire and the North East of England.

From our small beginning in 1971, the organisation has grown and developed to become a major provider with a turnover of some £30m and employing approximately 1200 staff.

Well it ok really. Sure it’s seen better days but all in all it’s not doing the charity any harm. They already have a logo which has to remain, their color scheme is blue and yellow which also can’t be changed and they have alot of copy and images I can play around with. Not bad to start with at all.

The design

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